Introduction

Welcome to the Vali-Partner Program, and thank you for joining us! We’re excited to have you as a partner, and we look forward to working together to drive mutual success.

As a partner, you play an integral role in keeping our shared customers protected, whether you're part of the Technical Alliances (TA), Channel, or Managed Service Provider (MSP) ecosystem. We recognize the many stakeholders involved in our partner ecosystem, from sales and technical teams to customer success managers and support staff. The expertise and commitment are vital to delivering the best solutions and ensuring mutual customers are protected.

At Valimail, we’re reaffirming our commitment to your success with the relaunch of the Vali-Partner Program, which includes additional benefits to help you grow your business. These new resources are designed to support you in driving engagement, improving outcomes, and unlocking more opportunities for success.

We look forward to a strong partnership and will be here to support you every step of the way.

Michael Chester: VP of Global Partnerships

Kieran Stewart: Channel Sales Director

Program Overview

Valimail Offers Flexible Partnership Models to Suit the Diverse Ecosystem of Technology Partners, Channels, and MSPs: Here’s What We Can Provide:

Technology Partner	Channel	MSP
The industry’s leading technology companies work with Valimail to accelerate the future of messaging security while protecting brands across the globe	Solution providers partner with Valimail to provide their clients the best-in-class DMARC solution, grow profits and build thought leadership	Managed Service Providers partner with Valimail to offer hosted DMARC as a service, increase revenue, create efficiencies and improve service levels

Summary of Benefits

The Vali-Partner Program empowers you to grow your business through competitive margins, support, and exclusive resources, while unlocking new opportunities through strategic collaboration and insights.

Grow Profits with new revenue streams	Attractive margins available to all partners with deal registration protection Attach complementary capabilities to your existing offering(s)
Ongoing Partner Management	Onboarding to ensure smooth program engagement Annual business review to ensure goal attainment Ongoing training to keep teams up to date Partner support available for collaboration and guidance
Product Insights	Product roadmap reviews to stay ahead of upcoming features Access to in-depth product insights to better serve
Access to assets, tools and strategies to accelerate sales	Sales Acceleration Kit to jumpstart sales efforts Customer domain insights to uncover opportunities Opportunity Passing eligible for additional rewards* Joint account mapping for strategic growth
Leverage Marketing to support sales efforts	Access to Valimail-branded marketing assets for your use Co-brandable assets for personalized marketing efforts Budgeted MDF (Market Development Funds) to boost joint marketing activities* Custom campaign support to ensure tailored marketing strategies*

* Subject to attainment of pre-defined goals

Standard Operating Procedure for Deal Registration

Deal Registration Portal

All referrals should be submitted for Deal Registration at the following portal:

https://www.valimail.com/dealreg/

Information Required for Registration

We ask for a limited amount of information on you (who is submitting the application), as well as your customer (the “prospect”). Additionally, we ask that you mark the expected close date and expected revenue to the best of your ability. If you have knowledge of the prospect’s budget, you can put that in the Expected Revenue field.

The “Additional Notes” section is optional. However, we strongly recommend you add the following details to streamline and accelerate the process:

The number of domains to be protected
Current DMARC solution, if applicable
Other solutions being evaluated
Dates available to meet with the prospect
Any other information you deem relevant

Terms and Conditions

Deals will be approved provided: the prospect is a new customer to Valimail; the prospect is not already in the pipeline or registered by another partner; and you schedule a joint customer meeting within 30 days of submission.

Provided Deal Registration is approved, your deal will be protected for 90 days from the date of approval. While in an approved state, your customer is eligible for the special discount offered to referrals.

RFP/RFQs

We would like to work with you on responses to RFP/RFQs. These should also be registered, for tracking purposes, but we understand that the close date and revenue will be uncertain. If you ever have questions, you can reach the team at [email protected].

REGISTER YOUR OPPORTUNITY HERE: www.valimail.com/dealreg/

Access the Knowledge Base: partnercenter.valimail.com/en

Have any Questions?

Contact Us @ [email protected]

Frequently Asked Questions